The 7 Step Process For Writing a Blog Post That People Will Actually Read

Step #1: Choose a Topic Your Audience Cares About

In the past, blogs were mostly used by teenagers to share their inner musings and bad poetry. Since then, blogging has evolved into a valuable tool that businesses use to connect with their audiences and share important information with potential customers. Unfortunately, this transition hasn’t been entirely smooth. Although business blogging has been widely adopted as a marketing practice, the people don’t always know how to select the blog topics that will best serve their business goals.

The solution is to write about topics other people care about. Don’t think about what you’d like to read – think about the problems your audience is having and how your blog content can help position your business as the solution. If you don’t know what issues your readers are facing, take the time to ask yourself a few questions. Who is your target audience is? What do they wonder about? What are their hopes and fears? What do they need help with? Write about these things and watch your readership grow.

Step #2: Write a LOT of Headlines for Every Post

Too many bloggers focus on the content of their work and wind up with barely any energy left over to write a headline. But if you want to attract readers (especially those readers who will eventually convert into customers), you have to put just as much effort into your headlines. Your headline is the first – and sometimes, the only – portion of your post that readers will see, so it pays to make it magnetic. One of the best ways to do so is to write at least 20-25 headlines and then choose the best one that will generate interest in your post.

Step #3: Focus on the Lede

The lede – which is the first few sentences of your blog post – is vital to drawing in readers and keeping them interested throughout your post. What you write in your first few sentences should engage the reader immediately and make them want to find out more. If you’re currently writing blog posts that dive immediately into important information, there’s a good chance you’re turning off readers by flooding them with too many facts, too quickly.

As with headlines, it can be helpful to write several possible introductions before selecting one. Alternatively, you may find it helpful to write your post first, and then go back and tweak the lede once you have the post fleshed out. However you approach it, just don’t fail to make this important blog post segment as enticing to readers as possible!

Step #4: Tell a Story

Everybody loves stories. There’s a reason Hollywood blockbusters seem so formulaic: they all have excitement, good guys, bad guys, conflict, and resolution. And if you’re able to incorporate these same elements into your blog posts, you’ll have a much better shot at getting readers involved long enough to finish reading your post.

Knowing that you should incorporate stories into your blog posts and actually doing it well are two different things, though. The fiction pyramid model (seen below) can help, as can setting up a problem at the beginning of a blog post and then feeding the reader bits and pieces of story throughout the post until the resolution in the conclusion. No matter how you approach it, though, using stories will help you create compelling content that will draw your readers into wanting to know more about you and your business.

Step #5: Keep the Text Well-Spaced

There’s almost nothing more intimidating or off-putting to a reader than a wall of dense text with no breaks, no spaces, and no paragraphs. You can have the greatest idea of all time, but if you present it in massive chunks of text, no one will ever know because no one will ever take the time to read it all!

Instead, make it easy to read your blog posts. Limit your paragraphs to no more than 2-4 sentences (less, if your sentences tend to be long and complex), and then invite the reader into each paragraph. When you have well-spaced paragraphs deliberately written to move readers from one to the next, you’ll dramatically increase your readership.

Step #6: Use Subheadings for Scanability

When people read a blog post, they rarely read every word. Instead, most people scan the content, grabbing some bite-sized ideas here and there before moving on. To make it easy for these readers to pick up your main points during their scans, use subheadings.

Including multiple headings divides your text into easily digestible segments, which encourages visitors to read. Subheadings also happen to be great for SEO, helping your content to rank highly in search results. When you use subheadings, you’ll not only make it more likely that your content will be read, you’ll also draw in more readers through search.

Step #7: Leave Readers Wanting More

Like a great novel, a great blog post will leave readers wanting more. Think about it: you went through a lot of trouble to get readers on to your website. The last thing you want to do is dump all the knowledge you have on to them. Not only does packing too much into a single post make it less likely readers will retain any of the information you present, it also gives them no reason to return in the future.

One way to do this is to end with a cliffhanger and invite readers back for next week’s post. You could also focus your post on a single, smaller topic and invite visitors to read related content for more information. Either way, you’ll want to wrap up your blog post with a call to action that invites readers to sign up for future updates. Getting readers on your email list will enable you to interact with them more while keeping yourself – and your blog – at the top of their minds.

With the thousands of new blogs launched every day, it’s critical to make your content stand out. By following these seven recommendations, you will improve the odds that your content will be read and that your followers will remain engaged. The results will benefit both your blog and your business.

Source: http://www.searchenginejournal.com/7-step-process-writing-blog-post-people-will-actually-read/125203/

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How to add Multiple Google Maps on one page?

Here is how you can generate multiple maps on the same page using Google Map API V3.

Multiple-Google-Map-by-Vivacity-InfoTech

Multiple-Google-Map

HTML


<div id="map_canvas" style="width:700px; height:500px; margin-left:80px;" ></div>
<div id="map_canvas2" style="width:700px; height:500px; margin-left:80px;" ></div>

JavaScript

<script type="text/javascript"> 
 var map,map2;

  function initialize(condition) {
  // create the map

var myOptions = {
    zoom: 14,
    center: new google.maps.LatLng(0.0, 0.0),
    mapTypeId: google.maps.MapTypeId.ROADMAP
  }
    map = new google.maps.Map(document.getElementById("map_canvas"),
                                myOptions);

    map2 = new google.maps.Map(document.getElementById("map_canvas2"),
                                   myOptions);  
}



</script>

 Download Sample File

 

Google reveals the first low-cost Android One phones

Android One is a reference platform — it’s a set of rules that device makers can follow to make low-cost phones. It makes it easier for manufacturers to develop and produce devices, because Google is doing all of the hard work figuring out materials costs. For Google, it ensures that even low-end devices can run its software and run it well, providing everyone with a uniformly decent experience. Where KitKat was Google’s effort to address the software issues on low-end devices, Android One is now doing the same for hardware. The company calls it a “a comprehensive solution to address the mobile computing needs of those in emerging markets.”

As predicted, Google has just revealed the first Android One phones at an event in India today. Micromax, Karbonn and Spice Mobiles are the companies working with Google at launch, all three launching new handsets this morning. What can we expect from an Android One device? Karbonn, for example, is launching the “Sparkle V Red,” (pictured below) which comes with dual SIM slots, a 4.5-inch display (480 x 854), a 5-megapixel primary camera, 1GB of RAM and, importantly, the latest version of Android (KitKat).

Google isn’t just controlling the hardware with Android One, either — it’s also making sure the devices run the latest versions of Android and aren’t encumbered by unnecessary software additions, which could endanger whatever performance advantage KitKat had given them. Android One phones will run stock Android, get automatic updates, and access Google’s Play Store for apps and media content.
Source: Engadget.com

Simple HTML5 Charts using the Canvas element

An Easy, object oriented client side graphs for designers and developers
HTML5-ChartsThis allows you to create rich dashboards that work on all devices without compromising on maintainability or functionality of your web application.

Simple and flexible HTML5 Based 6 types of Charts

Easy to use HTML5 & JavaScript Charting library built on Canvas element

  1. Line Charts
  2. Bar Charts
  3. Radar Charts
  4. Pie Charts
  5. Polar Area Charts
  6. DoughNut Charts

Show your statistic data in different ways. Each of them animated, fully customizable and looks great, even on retina displays. Chart.js uses the HTML5 canvas element. It supports all modern browsers, and polyfills provide support for IE7/8. Chart.js is dependency free, lightweight and offers loads of customization options.

Source: http://www.jqueryrain.com/

Heartbleed bug security alert

There’s nothing users can do until the web services have made their sites secure. The best advice for web users to wait for few days and then change the passwords on the web services you use.

For websites, the fix-it involves installing software patches on computers in their data-centres, then swapping out the confidential software key used to secure messages and transactions.

Users will largely need to depend on individual sites to notify them about whether the flaw has been addressed. Many major web services, like Yahoo, have already released such notices.

It’s a good time to review your passwords in general and any kind of formula that can help you to be protected from these types of bugs.

The Heartbleed scare, even if it doesn’t turn out to hurt many consumers, is a reminder of the importance of password hygiene. Changing passwords occasionally is a good idea, as is using a different password for each site. To vary passwords, Seiden suggests choosing a formula that is a variation on a theme. Pick out a core password of a mixture of six letters and numbers that are not a word.

What’s the Heartbleed Bug?

The major flaw can essentially allow attackers to gain access to highly sensitive information, including credit card numbers, usernames, passwords, and other sensitive data.

The vulnerability allows attackers to steal the information that is normally protected by SSL/TLS encryption, which is used to protect Web applications, e-mail communications, instant messaging and some virtual private networks.

Read More: http://economictimes.indiatimes.com

NASA would develop a ‘GitHub for astronauts’

If you have studied rocket science, NASA would enable you to make your own space craft!
From April 10, the US space agency is set to reveal its enormous database highlighting where to find software for more than 1,000 of its projects.

NASA would offer a searchable database of projects,” Daniel Lockney, technology transfer program executive at NASA, was quoted as saying in a Daily Mail report.

We have collected a large amount of software projects, everything from design tools to robotic control systems, Lockney added.

NASA would develop a ‘GitHub for astronauts’ by hosting the actual software code in its own online repository, which will be found at technology.nasa.gov.

The data can be accessed free of copyright, but special clearance would be needed for anyone who wants to access projects like rocket guidance systems.

With this data, people could put together their own rocket.

One of the main goals of the database is to help develop technology that can be transferred to other sectors, the report added.

These data may even help hackers and entrepreneurs push their existing ideas in new directions – as well as help trigger new concepts.

 

Source : www.deccanherald.com

Indo-American Develops Paper Microscope “Foldscope”

An Indian-origin scientist has developed an incredibly low-cost microscope made almost entirely out of a very unlikely material – paper.

The Foldscope, developed by Manu Prakash from Stanford University, contains three stages – a specimen stage in which the slide is placed, an optics stage that holds a ball lens and an illumination stage that contains an LED light.

foldscope

In order to view the specimen sample, users have to place their eyebrow against the paper with their eye close to the lens, in a fashion similar to the use of a traditional microscope.

Magnification and image panning are controlled by the user’s thumbs, including sliding to view different parts of the image and using a simple flexing mechanism to control magnification, according to ‘The Stanford Daily’.

Field testing has revealed several concerns about using Foldscope, including eye strain, ergonomics and examining potentially infectious samples so close to one’s body.

Researchers are therefore developing a different type of microscope for certain riskier circumstances.

Source: http://www.indiatimes.com/